When you have those lovely blonde or silver locks, one of the things that you may need to prioritize is to preserve and take good care of them. Your first line of defense may be the best purple shampoo, a popular choice among people with blonde, silver, or highlighted hair. It helps neutralize unwanted brassiness and yellow tones. Here, we have compiled some of the best purple shampoos you can find.

Best purple shampoo

1. Natural Riches Purple Shampoo and Conditioner

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The Purple Shampoo and Conditioner set is meticulously crafted to neutralize brassy yellow and orange tones, revealing brighter, more vibrant blonde and silver hues. Free from sulfates and parabens, this dynamic duo repairs, nourishes, and protects with a blend of natural oils, extracts, and vitamins, fortifying damaged strands for optimal health. Ideal for color-treated hair including blonde, bleached, highlighted brown, and silver locks, the sulfate-free formula not only removes dry scalp and brittle hair but also infuses botanical oils and extracts to cleanse and nourish both hair and scalp, leaving them luxuriously silky and healthy. Enhanced with extracts tailored to hydrate and tone down color-treated hair, the extra-hydrating formula ensures your locks remain beautifully replenished and radiant.

2. Bold Uniq Purple Hair Mask

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The STAY ICY COOL BLONDE purple hair mask by Bold Uniq, is a transformative gloss treatment tailored for blonde, platinum, gray, or silver hair. Say goodbye to dryness and damage with its enriching blend of coconut and marula oils, offering deep hydration and strengthening properties for color-treated hair. This conditioning mask not only removes brassiness and yellow tones but also acts as a lightweight treatment suitable for all hair types. Specifically designed to neutralize brassiness in bleached hair, its violet hue subtly enhances blonde, platinum, gray, or silver shades. With its UV protection formulation, it safeguards against color-fade, ensuring your locks stay vibrant and salon-fresh. Take care of your blonde hair with confidence, thanks to this scientifically-crafted blonde toner that revitalizes and maintains healthy-looking hair.

3. Olaplex No. 4P Blonde Enhancing Toning Shampoo

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Introducing Olaplex No. 4P Blonde Enhancing Toning Shampoo, a revolutionary formula designed specifically for blonde hair. This innovative shampoo combines the renowned Olaplex technology with powerful toning properties to neutralize brassiness and enhance blonde tones, leaving hair with a stunning, salon-quality finish. Formulated with patented bond-building ingredients, it works to strengthen and repair damaged strands, restoring vitality and resilience to your hair. Whether you're a natural blonde or have undergone color treatments, Olaplex No. 4P is your go-to solution for maintaining vibrant, healthy-looking blonde hair.

4. L'Oreal Paris Purple Shampoo and Conditioner Set

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Experience the ultimate blonde maintenance with EverPure's Toning Sulfate Free Shampoo and Conditioner. Crafted to perfection, this dynamic duo hydrates and effortlessly neutralizes brassy yellow and orange tones in blonde, bleached, highlighted, and silver hair. Enriched with the soothing essence of Hibiscus and the power of Purple Dye, it not only tones brassy hair but also deeply moisturizes, leaving your locks feeling luxuriously soft and revitalized. For optimal results, integrate EverPure's Purple Shampoo and Conditioner into your routine 2-3 times a week, replacing your regular shampoo and conditioner regimen. Simply lather the purple shampoo into wet hair, let it sit for up to 2 minutes, then follow with the purple conditioner for a salon-worthy finish. Embrace the vegan formula, free from sulfates, parabens, and harsh salts, ensuring the utmost care and respect for your hair while harnessing the power of science for vibrant, color-treated locks.

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5. Clairol Professional Shimmer Lights Purple Shampoo

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Since its inception in the 1980s, Shimmer Lights has stood as the frontline defense against brassiness for blondes. Praised as the ultimate maintenance solution for blonde, silver, and highlighted hair, Shimmer Lights' award-winning Shampoo and Conditioner have garnered trust from professional stylists and celebrities alike. The iconic brand has expanded its range to include lightening and toning products, making it easier for anyone to achieve and maintain their desired blonde hue. With Shimmer Lights, you have everything required to lighten, tone, and preserve your blonde locks.

6. Luseta Purple Shampoo and Conditioner

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Experience the brilliance of Luseta Purple Shampoo and Conditioner, meticulously crafted for blonde and gray hair with a rich and neutral formula. The shampoo delicately cleanses, banishing brassy and yellow tones while repairing split ends for revitalized locks. The conditioner enhances glossiness and shields hair from heat and environmental damage, ensuring lasting protection. Rest easy knowing the products are sulfate, paraben, and gluten-free, with pH-balanced formulas tailored for optimal hair health (shampoo pH 5.5 - 6.5, conditioner pH 4.5 - 5.5).

7. Paul Mitchell Platinum Blonde Purple Shampoo

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Introducing Paul Mitchell's Platinum Blonde Purple Shampoo, a luxurious formula designed to cater specifically to the needs of blonde and gray hair. This innovative shampoo effectively neutralizes unwanted brassiness and yellow tones, restoring brilliance and vibrancy to your locks. Infused with conditioning agents, it gently cleanses while moisturizing and nourishing the hair, leaving it silky smooth and lustrous. Formulated with a blend of violet pigments, it enhances cool tones and promotes a more radiant blonde hue. Free from sulfates and parabens, this gentle yet effective shampoo is suitable for daily use, ensuring your blonde or gray hair maintains its stunning color and vitality. Upgrade your hair care routine with Paul Mitchell's Platinum Blonde Purple Shampoo for salon-worthy results every time.

8. John Frieda Violet Crush Purple Shampoo and Conditioner Set

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Introducing the Violet Crush Purple Shampoo and Conditioner, your ultimate solution for banishing brassy tones and rejuvenating your hair. Elevate your blonde locks to salon-fresh brilliance with this dynamic duo. Formulated with advanced crushed violet pigments, this purple shampoo and conditioner deeply moisturize while restoring the vibrancy of all shades of blonde hair. Say goodbye to stubborn brassy tones in just one use, revealing a cooler, brighter blonde like never before. Cleanse and refresh your blonde locks effortlessly, leaving them revitalized and salon-fresh after each wash. Embrace the power of Violet Crush for hair that shines with renewed radiance.

9. OGX Impecca-Blonde Purple Toning Shampoo

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Revitalize your hair and keep brassiness at bay with OGX Blonde Enhance plus Purple Toning Shampoo, offering a customizable toning treatment for silver, pre-lightened, or natural blonde locks. Extend the vibrancy of your color and protect against fade with its highly pigmented formula, correcting yellow tones effortlessly. Infused with nourishing ingredients like keratin, purple fig, and iris, this potent purple toning shampoo revitalizes your hair, leaving it fresh and vibrant with each use. Indulge your senses with a delightful blend of blood orange, papaya butter, and coconut milk. Simply apply generously to wet hair, lather from root to tip, rinse, and follow with conditioner. For an added personalized touch, mix in a few OGX Purple Toning Drops with your conditioner or styling product. Say hello to refreshed, salon-worthy hair that shines with newfound radiance.

10. Fanola Color Depositing Purple Shampoo Toner

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Experience the transformation of your blonde hair from lackluster to radiant with Fanola's anti-brass purple shampoo toner. This powerful formula effectively removes brassiness and neutralizes yellow tones, ensuring your light, bright blonde locks stay fresh between salon visits. Infused with violet pigments, it swiftly eliminates unwanted tones in bleached, highlighted, blonde, silver, and gray hair, leaving behind a silky, shiny finish. Enriched with antioxidant grape extract and silk protein, this shampoo not only maintains a cool and even tone but also nourishes and revitalizes your hair for a healthy look and feel. Keep your blonde hair at its perfect shade with Fanola's toning purple shampoo, suitable for all types of blondes, including super-lightened and bleached strands. For optimal results, complement your routine with Fanola's toner mask and foam for an unbeatable blonde care regimen.

11. Not Your Mother's Blonde Moment Purple Shampoo and Conditioner

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Elevate your hair care routine with our Blonde Moment Purple Shampoo and Conditioner, designed for blonde, lightened brunette, and silver hair. Infused with dark violet pigments, these products combat brassiness and yellow tones, while quinoa helps maintain hair color. The sulfate surfactant-free, silicone-free, paraben-free, gluten-free, cruelty-free, and vegan formula is safe for natural and colored hair. Use the shampoo 2-3 times a week in place of regular shampoo, lather into wet hair, and rinse thoroughly. Follow with the conditioner, applying generously, working through to the ends, leaving on for 2-3 minutes, and then rinsing thoroughly for vibrant, refreshed hair.

12. TRESemmé Shampoo and Conditioner Set - Purple Shampoo for Blonde Hair

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Discover the power of Tresemmé Shampoo & Conditioner Purple Blonde, featuring Ultra-Violet Neutralizer technology that revitalizes dull hues, leaving your blonde or silver hair vibrant and beautiful. Indulge in the luxurious fragrance notes of creamy floral and juicy fruit, making this set a delightful treat for your hair. The professional-grade formula effectively eliminates brassy undertones, giving you a cool, bright blonde look. Enriched with amino acids and ceramide, the conditioner strengthens your hair and enhances manageability with regular use. Plus, the company's commitment to cruelty-free beauty means the products and ingredients are never tested on animals, making us proud to be approved by PETA.

13. Jhirmack Silver Brightening Purple Shampoo and Conditioner Set

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Designed for all shades of silver and gray hair, Jhirmack's Silver Hair Care regimen is expertly crafted for those embracing their gray, silver, pewter, white, sterling, or salt & pepper tones. The Silver Brightening Ageless Shampoo removes yellow, brassy tones, leaving hair nourished and radiant. Formulated with macadamia nut oil and collagen, it strengthens and moisturizes coarse, limp hair without any greasy residue. Pair it with the Silver Brightening Ageless Conditioner, enriched with green tea extract and collagen, to soften, add shine, and prevent split ends. Trust Jhirmack for the perfect combination of cleansing and conditioning for your silver or gray hair.

14. Matrix So Silver Purple Shampoo

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So Silver is a versatile product suitable for all hair types, effectively neutralizing yellow tones in colored hair. It works best for light blonde, platinum, and silver/gray hair, regardless of texture. The neutralizing dyes in So Silver work to reduce brassy yellow tones, revealing brighter blondes and silver/gray tones. For optimal results, it is recommended to use So Silver 2-3 weeks after a color service and then repeat its use 2 times a week to maintain color vibrancy. Additionally, the product has been updated with new packaging while retaining the same great formula, giving it a modern look.

15. Maxx Deluxe Silver Shampoo (Purple Shampoo) 17 FL oz.

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Silver Shampoo is an essential product for enhancing the natural silver shine of undyed white hair, providing a flawless look. It is particularly beneficial for hair colors like blonde, gray, or white that may develop undesirable orange or copper tones after processing. This shampoo effectively neutralizes these unwanted tones, gradually transforming them into the desired gray and platinum hues with regular use. By minimizing the need for intense processing, Silver Shampoo helps you achieve your desired hair color while maintaining its vibrancy. Enriched with proteins and minerals, this shampoo promotes healthy and rapid hair growth, strengthening your hair against breakage while moisturizing and cleansing it. Experience the superior care and cleaning benefits of Silver Shampoo in a single process, providing your hair with the care it deserves.

16. Aluram Coconut Water Purple Shampoo

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Experience the nourishing benefits of coconut water with salon-inspired shampoo, designed by stylists for all hair types, including color-treated and damaged hair. Infused with nature's perfect water, this shampoo provides unparalleled moisture, hydration, and shine with every wash, enhancing your hair's health, strength, and vibrancy. The cruelty-free, sulfate-free, and paraben-free formula embraces the power of natural ingredients for your peace of mind. Highly pigmented, it eliminates yellow or brassy tones and enhances highlights, while rose hips and biotin nourish color-treated, blonde, and gray hair. Commit to environmental responsibility with sustainable luxury haircare solutions, promoting clean beauty with a clear conscience.

17. Moroccanoil Blonde Perfecting Purple Shampoo

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The Moroccanoil Blonde Perfecting Purple Shampoo & Conditioner works by depositing violet pigments into the hair to counteract yellow and orange tones. This helps enhance the depth and dimension of your hair color while providing a natural-looking sheen that revives highlights. Suitable for all hair types, including blonde, lightened (including lightened brunettes), and grey hair, this sulfate-free and color-safe formula is gentle yet effective. It also contains ArganID technology, which infuses argan oil deep into the hair's cortex. This helps seal the cuticle and impart brilliant shine, leaving your hair looking healthy and vibrant.

18. Redken Blondage Color Depositing Purple Shampoo

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To achieve a cooler, brighter blonde, use the complete system of purple toning products: Purple Shampoo, Purple Conditioner, and Purple Hair Mask. The Purple Shampoo neutralizes brassy, yellow tones in blonde and highlighted hair, while the Purple Conditioner moisturizes and tones away brassiness. The Purple Hair Mask is an anti-brass treatment that transforms blonde hair for a cooler, brighter tone in just 5 minutes. Together, these products work to remove brassiness, moisturize, and add instant brightness for a beautiful blonde look.

19. Kristin Ess Hair The One Purple Shampoo for Toning Blonde Hair

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Achieve a clean, well-conditioned canvas with this sulfate-free Kristin Ess products. These universal formulas deeply cleanse and condition, leaving hair moisturized, full, and shiny from root to tip. Infused with ultra-violet pigment, these products reduce brassiness, intensely tone, and restore shine without sulfates. To use, apply a quarter size or more of shampoo to wet hair, massaging into the scalp to create a rich lather. Focus on areas with more brass, allowing the shampoo to sit longer toward the roots. Then, let it run through the ends as you shampoo. Rinse well and follow with conditioner or a hydrating mask for best results. The products are cruelty-free, keratin safe, and free of sulfates, parabens, and phthalates.

20. Nexxus Blonde Assure Purple Shampoo, For Blonde Hair Color Care

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Nexxus Blonde Assure Purple Shampoo is specially formulated for blonde, silver, or platinum hair to neutralize brassy tones and maintain color vibrancy. After just one use, this shampoo brightens and smoothes blonde hair, leaving it shiny and revitalized. Infused with keratin protein and violet pigments, it helps balance brassy tones while replenishing and repairing hair without weighing it down. Nexxus's salon-crafted color care shampoo is designed to deliver proven results, providing your colored hair with the care it needs to stay healthy and vibrant.

Protect those locks

Once you use the best purple shampoo available in the market today, you will be able to preserve those lovely blonde locks. Whether you would be going out in the morning or at night, you can flaunt your hair any way you want.